Filters

Use filters to focus on specific user groups

In order to fully utilize this feature, please make sure you:

• Have a site or app installed in Cookie3 Analytics. Read more

• Have at least one conversion event setup. Read more

Filters are similar to the ones you can find in Google Analytics. You can filter your website traffic by choosing specific properties such as:

• UTM parameters

• Traffic source

• Location

• User agent

• Page

This way, you can narrow down the whole website traffic to your desired group and see how they behave, as well as assess the group traffic quality.